Turnkey Sportsbook Solution for Operators
What is a turnkey sportsbook?
A turnkey sportsbook is a complete, ready-to-launch sports betting platform supplied by one technology provider. Instead of building and connecting each component separately, the operator receives the betting engine, sports data and odds integration, risk management, player account management, payments, back office and a branded front end as one system. The provider handles platform setup, UI customisation, payment and provider integration, deployment and post-launch support, so the operator can concentrate on licensing, marketing and player acquisition. OHS Gaming supplies turnkey sportsbook software as part of a unified gaming ecosystem that also covers casino, CRM, affiliate management and loyalty, with multi-currency, crypto and fiat payments and 40+ third-party integrations. Operators choose a rental, buy or rent-to-own model, and the buy model gives full ownership of the platform. Licensing assistance helps operators coordinate with licensing consultants and legal advisors.
A Legacy of Sports Betting Expertise
Turnkey Sports Betting Solution: Partners & Providers
Features of Our Turnkey Sports Betting Solution
Fully Customizable Sports Betting Platform
Global Sportsbook Reach
Mobile-Optimized Experience
Advanced Security Features
Multiple Payment Solutions
Advanced Risk Management Tools
Real-Time Analytics and Reporting
Seamless Integration Capabilities
Comprehensive Sports Betting Markets
Multi-Currency Support
Easy-to-Use Admin Panel
Fast Deployment and Scalability
Turnkey Sportsbook Software: What's Included
OHS Gaming's turnkey sportsbook software is a complete, launch-ready package. Everything is included:
Odds Feed and Sports Data Integration
Quick answer: Odds feed integration connects your sportsbook to an external source of betting prices and sports data. On our turnkey sportsbook, provider integration is part of launch support: we connect the feeds, map them to your sportsbook catalogue and test them before you go live.
Three feeds every sportsbook needs
- Odds feed: prices for pre-match and in-play markets, plus the status of each market: open, suspended or closed.
- Sports data feed: fixtures, line-ups, live scores and match events. This drives in-play betting and the live match view your players follow.
- Results feed: confirmed outcomes that settle bets, and the corrections that trigger resettlement.
How we integrate the feeds
- Scoping: we agree the sports, competitions and markets for your target countries, and whether you already hold a data contract or are still choosing a provider.
- Connection and mapping: our engineers connect the provider's API and map its sports, competitions, teams and market types to your sportsbook catalogue.
- Trading and suspension rules: trading rules set margins, bet limits and which markets go live. Suspension rules close a market when a goal or another key event changes the odds, and reopen it when fresh prices arrive.
- Results and settlement: the results feed settles open bets, with clear rules for abandoned matches, postponed fixtures, void legs and results the provider corrects later.
- Testing and go-live: the integration runs against real fixtures in pre-match and in-play markets before launch, and post-launch support continues after go-live.
How to choose an odds feed provider
- Coverage: the leagues, lower divisions and market types your players use.
- Official or aggregated data: some leagues and jurisdictions set rules on official data, so check the requirements for each market you enter.
- Speed: how fast in-play prices and suspensions arrive after a match event.
- Results: how quickly results are confirmed and how corrections are sent.
- Contract terms: which territories the data licence covers, the cost model, and whether a second provider can be added later.
A backup feed protects the sportsbook when the primary feed fails, but it is a second contract and a second catalogue to map. We look at whether it is worth it for your markets during scoping.
Ask our team which odds and sports data providers are available for your target markets.
Who Our Turnkey Sportsbook Is Built For
Our turnkey sportsbook solution is built for B2B operators who want to launch under their own brand without building the software themselves. You run the brand and the business. OHS Gaming provides the platform, launch support and ongoing technical support, and the buy model gives you full ownership of the platform. Mapping out the steps first? Our guide on how to launch a sports betting platform walks through the sequence.
Sports and Betting Markets on Our Turnkey Sportsbook
Omni-Channel Sports Betting Turnkey Solution
Services Included with Your Turnkey Sportsbook
Seamless 3rd Party API Integrations
On-Demand Customizations
PAM Integration
Advanced Analytics & Reporting
Staff Augmentation for Rapid Scaling
Post-Launch Support & Maintenance
Turnkey Sportsbook Development Process
Initial Consultation & Strategy Planning
We map your target markets, sports focus, commercial model (rental, buy or rent-to-own) and the integrations you need.
Custom Platform Design & Branding
Your brand is applied across the sportsbook front end through UI customisation.
Third-Party Integrations
Payment, data and game providers are connected from a catalogue of 40+ third-party integrations.
Security Setup & Compliance
Security controls are configured, and our licensing assistance puts you in touch with licensing consultants, legal advisors and compliance partners for your jurisdiction.
Core Platform Development & Configuration
The betting platform, back office and player accounts are configured to your markets and business rules.
Testing & Quality Assurance
Registration, deposits, bet placement, settlement and withdrawals are tested end to end before launch.
Multi-Language & Multi-Currency Support
Languages and currencies are set for each target market, with crypto and fiat payments ready.
Payment Gateway Integration
Fiat payment gateways and crypto options such as BTC, ETH, USDT and LTC are connected and tested.
Real-Time Analytics & Reporting
Reporting is configured so your team can follow players, bets and revenue from the first day of trading.
Ongoing Maintenance & Post-Launch Support
Post-launch support continues after go-live on a platform built for 99.999% uptime.
Turnkey vs White Label vs iFrame Sportsbook
| Model | What the operator gets | Best for |
|---|---|---|
| Turnkey sportsbook | A complete sportsbook platform (betting engine, odds and data feeds, risk management, player accounts, payments, back office and a branded front end) set up and launched by the provider | Operators who want a full sportsbook business under their own brand |
| White label sportsbook | The provider's ready sportsbook product, branded as yours, with less configuration work and less control over the underlying stack | New brands that want the shortest route to a branded sportsbook |
| Sportsbook iFrame | A provider-hosted sportsbook front end embedded into an existing casino or iGaming site | Casino operators adding sports betting for an existing player base |
OHS Gaming supplies all three models: turnkey sportsbook, white label sportsbook and sportsbook iFrame. For every model side by side, including retail, see our sportsbook software overview.
How to Evaluate Turnkey Sportsbook Solution Providers
Whether you call them turnkey sportsbook solution providers or turnkey betting providers, they look alike on a feature list. The differences that matter to an operator sit in the commercial model, who owns the platform, how much is already integrated, how odds and sports data are connected and what support continues after launch. Use these questions when you shortlist vendors, including OHS Gaming.
- Which commercial models are on offer? Look for a real choice between rental, buy and rent-to-own. OHS Gaming offers all three, so you can match upfront cost to your launch plan.
- Who owns the platform? On the OHS Gaming buy model you get full ownership of the platform. Rent-to-own gives you a path to ownership over time.
- How much is already integrated? Count live integrations, not roadmap promises. OHS Gaming connects to 40+ third-party integrations, and payment and provider integration are part of launch support.
- How are odds and sports data connected? Ask which data providers are available for your markets and who connects them. On the OHS Gaming turnkey sportsbook, provider integration is part of launch support, and our team confirms the odds and sports data providers available for your target markets.
- Which payments work on day one? The platform is multi-currency and crypto and fiat ready, including BTC, ETH, USDT and LTC alongside fiat payment gateways.
- How reliable is the platform? OHS Gaming runs at 99.999% platform uptime.
- What does launch support cover? Platform setup, UI customisation, payment integration, provider integration, deployment assistance and post-launch support.
- How is licensing handled? OHS Gaming offers licensing assistance by coordinating with licensing consultants, legal advisors and compliance partners for your jurisdiction. Licence decisions stay with you and your advisors.
- What is the track record? 500+ gaming solutions delivered for a global B2B client base across 36+ countries.
Request a proposal to compare OHS Gaming with the rest of your shortlist on each of these points.
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